Beats and global superstar JENNIE are teaming up once again, and this time, they’re turning up the volume on both style and performance. The new Beats Solo 4 – JENNIE Special Edition is not just another headphone release; it’s a fusion of artistry, individuality, and personal storytelling from one of the most influential icons in music and fashion today.
At first glance, the headphones make a striking impression. Wrapped in a striking matte red finish, they radiate both confidence and elegance. Subtle details, such as the carefully placed ‘R’ and ‘J’ lettering, give the design a personalized edge, while the UltraPlush ear cushions are adorned with custom icons and symbols that speak directly to JENNIE’s creative world and fan base. But perhaps the most unique detail is the attachable ribbon, designed to be tied into a bow. This small yet powerful touch is a heartfelt nod to JENNIE’s debut solo album, Ruby, making the headphones more than just a listening device.
This collaboration is a natural evolution of JENNIE’s relationship with Beats, which began in 2024. Her launch campaign for the Beats Solo Buds captured massive attention online, becoming one of the brand’s most talked-about and successful promotions of the year. The impact was undeniable, solidifying JENNIE not only as a global trendsetter but also as a creative partner who understands how music and style seamlessly intersect.
Speaking about the collaboration, JENNIE shared:
“Beats has always been a part of my daily routine and creative world, so being able to design something together makes this project very personal. I can’t wait for people to connect with my music through these headphones in a whole new way.”
With the Beats Solo 4 – JENNIE Special Edition, fans and music lovers alike are invited to experience more than premium sound, individuality, and connection. This is not just about headphones; it’s about celebrating self-expression and elevating the way we listen to music.